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If you are new to blogging, you may be confused by the talk about using trackbacks and pingbacks. Many bloggers make use of these tools; others see them as nuisances. This article will help you understand what trackbacks and pingbacks are so you can decide if they will be of use to you.

What are pingbacks and trackbacks? While both pingbacks and trackbacks are both just ways to communicate with other bloggers, they can be misused as well. Trackbacks are comments (with embedded links) that will appear on your blog and the other blog, linking your two blogs through this one comment. A pingback is a notification from another blogger that he or she liked something on your blog and posted a link to it on his or her blog, letting you know the material has been reposted. Trackbacks materialize as comments on your blog; pingbacks are experienced as private messages.

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Can trackbacks be used to your benefit? Trackbacks are useful for linking sites and creating a circle of reading traffic, but they are riskybecause so many spammers use them to post garbage on your site. Trackbacks can be risky because they may lead visitors to another site that is more competitive than your site is. You’d be wise to moderate comments on your website, removing any lame or damaging trackbacks, and working together with trackbacks that may enhance your visitors’ experiences. If used wisely, trackbacks can increase traffic for your site and partner sites.

How can you utilize pingbacks to your advantage? After you enable your blog’s pingback software, you will get a pingback whenever someone posts a link to your blog (if they are also enabled for pingbacks). Pingsbacks provide a way to know how your material is being used off your site. It’s a good way to build bridges and find our who is interested in your material.

Once you understand trackbacks and pingbacks, you can use them to improve your blogging venture.

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